Many bloggers have written many blog posts containing many points regarding the many things authors should not be doing on Twitter if they want to sell their books (there’s a mathematical formula in there somewhere). So, why should I add to it?

Well. Because it’s quite obvious that nobody has been bloody listening; that’s why. (Another reason is that having alluded to this post a number of people asked me to publish it. So now.)

Fine. You Don’t Understand Twitter? Get Off It, Then

Before 2011, there was a window – for about 45 minutes, one Tuesday afternoon – in which people (authors especially) had an open forum on Twitter upon which to promote themselves. During this time, pretty much any old tweet could gain some traction. Some did very well out of it. But times have changed.

There are now too many folks tweeting mindlessly, and too much. And the result is the equivalent of an ad agency trying…