It’s a Wrap, 2020: Holidays, Hope & ‘Gift a Book’ Ideas

Volumes will be written about the madness of this very mad year, but if you’re reading this post, the good news is you’ve survived so far and will, hopefully, continue to be safe, healthy, and ready to welcome a never more anticipated turn of the page! 

My own year has been admittedly slim on celebratory content, but we Wilkes, like so many others, remain grateful for what we can celebrate: our family’s good health (which I hope extends to each of your own), continuing creativity (albeit of the less performance kind), a more encompassing relationship with streaming TV, and a new, hope-inducing American administration (thanks to ALL who helped with that essential goal!).                    

Beyond wanting to take this timely opportunity to wish you all a holiday that’s as jolly as social distancing, masks, backyard dinners, Zoom gatherings, and limited household pods will allow, I also want to introduce you to four authors, with whom I’m friends and colleagues via our shared publisher She Writes Press, whose award-winning books will make brilliant choices for your holiday gift giving.   

You might recall, way, way back before the scourge descended, that I wrote about how I’d be appearing with these authors at the famed Los Angeles Times Festival of Books, something we were all looking forward to. But, as COVID would have it, not only was the original April date scrapped, but the subsequent October date was as well, with future options currently undetermined.

We decided to take matters into our own hands. 

Given our respect for each other’s works, and wanting to stick with the group effort (even if, sadly, without the cool booth and fun cookie and bookmark giveaways!), we decided to do a December “Gift a Book” Event, mutually presenting all five books as gift-giving suggestions, inspired by a quote of Garrison Keillor’s:“A book is a gift you can open again and again.”

To that end, let me share info & links about each author and book for your easy access:

Romalyn Tilghman’s, To the Stars Through Difficulties, tells the story of a group of contemporary women who join forces to revive a library and arts center in a small town destroyed by a tornado, inspired by found journals recounting the original building of the Carnegie Library.
 
Kimberly Robeson, a Greek-American professor of world lit & creative writing at Los Angeles Valley College, and co-advisor of the college’s LGBTQ+ Club, brings her native mythology to her debut novel, The Greek Persuasion, a fascinating story of a woman’s international search for love & sexual identity.
 
Judith Teitelman, development consultant, educator & facilitator, describes her debut novel, Guesthouse for Ganesha, as “magical realism,” a tale of love, loss & spirit reclaimed with a tagline that asks: Left at the altar, spurned—what does that do to a young woman’s heart? And why would a Hindu God care? 

Dr. Marika Lindholm, a trained sociologist who founded ESME.com, a social movement of solo moms, is co-editor of We Got This, essays by 75 women sharing their resilience & setbacks, follies & triumphs, with the powerful message that no one—not even those mothering solo—is truly alone.

And, of course, my own book, my third novel, The Alchemy  of Noise, a sociopolitical love story that tackles issues of racial injustice, police profiling, and subsequent challenges faced by an interracial couple whose relationship asks the question, “Can love bridge the distance between two Americas?” 

We also got together with author/teacher, Bella Mahaya Carter, to talk a bit about each of our books; click below for that lively conversation! 

I hope you’ll explore each of these wonderful, eclectic titles, and pick up copies for your own and other’s reading pleasure… I guarantee you’ll enjoy them all!

And that’s it for this, our mutually endured “Annus Horribilis 2020,” (in a nod to Queen Elizabeth!). Merry Christmas, Happy Holidays; Smashing New Year, every and all loving, inclusive, diverse salutations with my hopes, affirmations, prayers, and wishes that 2021 brings a fresh start, positive change, renewed hope, and a return to full body hugs, visible faces, indoor dining, and joyful, unencumbered gatherings in our many squares around the world. Until then… all my best!  

Woman in Mask photo by Volodymyr Hryshchenko on Unsplash


Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.

Confessions of a Reluctant Self-Promoter

It’s true. I have a confession to make: I hate self-promoting. I do. I really do.

In fact, I hate it more as I get older, and accrue more and more years of having done it for the sake of my books, plays, articles, photographs, screenplays, band gigs, etc., etc. As much as I understand the need, and can professionally frame it as “absolutely necessary to the success of (fill in the blank),” it never fails to make me feel like that needy little girl jumping up and down, waving arms to demand, “Pick ME!! Notice ME!!”

Maybe it’s being one of eleven kids. Despite my placement (third), and personality inclinations (funny and/or charming), I actually felt I had to jump up and down to be truly noticed. I mean, really noticed, in that one-on-one way children require.

Leave it to me, then, to pick a “look at me!” career and stick with it long enough to arrive at the point where artists can no longer be “just artists,” and the act of waving hands and jumping up and down is now requisite behavior!

That’s because we are now, in this not-so-new digital age, unequivocally tasked with promoting and marketing ourselves with the same verve and skill set of the “helper people” but without the protective shield of their professional connections, entree, business acumen, objective skills, and laser focus. Despite occasional successes and winning results, and since we’re in confession mode, let’s be honest: It’s exhausting, expensive, time-consuming, even sometimes painful. I miss my helper people.

Oh, I’ve had them throughout the life of my career, and, when I did, it was freeing, unburdening, and glorious. Then I got older, careers shifted, culture changed, the Internet democratized everything (good and less-good). Every medium of art and communication became saturated with every kind of art and artist, and those very helpful “helper people” got harder to find, engage, and sign on the dotted line. You either hired skilled publicists—wonderful when you could afford it; I could only briefly—or you become your own designated “helper-person.”

And I don’t wanna be—that’s my true confession. I too often feel like Irene Cara warbling, “Out Here On My Own,” and I don’t have the benefit of Fame! But I do the job to honor the work I’ve put tremendous effort and vigilance into making as good as it can possibly be. I’m proud of that work, and I really want you to find and enjoy it. Not because I need accolades or exclamations of “you’re such a good writer!”, but because these stories and their characters and themes mean a lot to me; they contain ideas, concepts, and existential musings I want you to read and ponder and share. The only way that happens is if you hear about it, find it, and obtain the work. The only way that happens is if I, despite my whining and recalcitrance, make you aware of it.

So I do. Reluctantly but earnestly do.

But finding the right balance is tough. Sometimes you get it wrong; you worry about people’s eyes rolling. Your small publisher can only offer so much, some in media don’t want to hear directly from the artist, and sometimes responses can be downright cantankerous. For example, this example:

Since all three of my novels are literary fiction that fall neatly into the “book club” genre, I started researching book clubs. I found several, sent out polite private messages and emails, and, when I found a viable one on Goodreads, went to their page, saw a drop-down menu with “suggest a book,” and wrote, again, a very polite introduction of my latest book with pertinent links, awards, and information. So far, so good.

My Three Books – 

I was then stunned when the book club leader tersely responded: “I removed your book suggestion from our site because we do not [emphasis hers] allow authors to self-promote their own books”… like I crashed their party & hogged the karaoke mic.

What struck me was the wrist-slapping tone of her note, with its presumption that I was a boorish amateur spamming their club, rather than a respected writer who truly thought her book might hit the sweet spot of their particular club’s book sense. Though I did not sent this particular response, I should have:

“Dear Book Club Leader: Please be aware that it’s hard out there for authors. Given the fluctuating status of our industry, many talented writers are on their own, trying to get good work into the marketplace as creatively & graciously as possible. Don’t assume they’re hacks. Don’t assume they’re spammers. Be open. Like any good gatekeeper, you don’t want to miss the gems because you’re too quick to slam the door. If an author suggests her book to your club, maybe check it out before you slap her wrist. It just might be your group’s perfect ‘next book.'”

Then, as I was figuratively trundling home to return my books to their shelves, I was introduced to NovelNetwork, an organization with the following mission statement: “NOVEL NETWORK is a global space dedicated to connecting authors with avid readers, an expanded professional network, and published peers. NOVEL NETWORK was created to help authors find more innovative ways to connect with readers and promote their books to wider audiences.

Yes! That. Perfect. Huzzah!

Imagine how delighted I was when, after submitting my materials, I was invited to join with all three of my novels en tow. I suddenly had “helper people”@ And look, all three of my novels are tucked into their recent holiday promotion below and I had not a thing to do with it… Merry freakin’ Christmas!

Before I wrap this divulgence, let me add this: While I might cringe at the demand to persistently blow my own horn, please know how much I appreciate those in my circle who never seem to tire of my promotions; who’ve taken the time to leave reviews because they know how important those are to writers; who continually help spread the word and encourage others to give my books a read. I cannot tell you how very much this reluctant self-promoter appreciates every bit of that… THANK YOU.

And Happy Holidays, whichever ones you celebrate and however you do. Just remember: if it’s an occasion that involves gift-giving, keep this equation in mind:

 Books+Love=Perfect Holiday Presents!

(Lookie there… I did it… shameless self promotion!)

NOTE: From NovelNetwork: “Good news for individuals who do not have a book club home – you can still join NovelNetwork – simply register as a book club member and list ‘NovelNetwork Book Chat Group’ as your book club affiliation. We’d love to welcome you! Visit NovelNetwork.com to activate your free membership!”

“Pick Me” – original photo by Brooke Cagle on Unsplash
“My Three Books” by LDW
NovelNetwork Christmas promotion provided by NovelNetwork
“Equation” by LDW

 


Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.

What To Give The Author Who Has Everything

Well, that’s a ridiculous headline.

There is not one author who has everything. Except maybe J.K. Rowling or Stephen King. They might. I don’t know. Probably. Everyone else? Nah. But still, I thought the title had a nice ring. I’m easy.

But if you think about all the people in your life who mean something to you, people you occasionally gift with this or that, there probably are a few writers in the bunch. And when you gift those writers, you want those gifts to be items they really want, really like, really need, right? Even in those exceedingly rare cases where they appear to have everything (which, trust me… they don’t), you want to be purposeful in your generosity to your writer pals. At least that’s the way it is for me.

And, in this particular case, we are talking about me. But not me as the gifter, me as the giftee; a writer who definitely doesn’t have everything, and would like more of what I really need (which we’ll get into in a minute).

A mentor of mine once told me, “People think you don’t need anything.” This was meant as a nod to my particular brand of independence and self-confidence, while also asserting that I was terrible at articulating what I needed, and, therefore needed to learn how to ask for what I needed since no one, apparently, presumed I did. Need anything. Which is so odd. But, OK, lesson learned.

So, in that spirit, I offer pertinent suggestions related to my upcoming book launch, an “author’s gift registry,” of sorts, to assist you in knowing what I need and would be delighted by as you join me in celebrating that event. Much like bringing flowers to an actress on opening night, except, in this case, the “flowers” are simple actions you can take that will benefit the launch in all the best possible ways, and, handily, is a list that can also be applied to any writer you’d like to honor with similarly perfect gifts.

Author’s Gift Registry for The Alchemy of Noise Launch:

1. SOCIAL MEDIA: I would be delighted if you’d share any news, thoughts, opinions you have about the book via your social media… any of the medias will do (Facebook, Twitter, Instagram, etc.). Share widely and freely, make jokes, coin phrases; whatever amuses you, and, if so inclined, use the hashtag #TheAlchemyofNoise whenever posting. I think we all know by now how effective social media can be in stirring word-of-mouth, and this book and I will definitely appreciate any words coming from yours. Mouth, that is.

2. PRE-ORDER THE BOOK: It turns out this is a BIG deal for everyone involved in the marketing and distribution of a new book. Pre-orders, and sales during the first few days post-launch, are VERY important for a new book (like the opening weekend of a movie). So please do me the favor of clicking right HERE to pre-order your print or e-book copy, and, if you already have, THANK YOU!

3. REVIEWS: This is another big one. Reader reviews are crazy/important in this media focused world, and every single one—no matter how long or how many stars—helps. Now I must be honest: I get squeamish asking people to write reviews for me; it feels a little bit like, “Please applaud for me, will you?” But it’s really not that. It’s a far more professional exchange, and I realized that, oddly, when I got my car windows tinted. Let me explain:

After the job was done, the guy, who’d done a great job, asked, “Hey, would you do me a favor and leave a review at Yelp for us?” I noticed I had absolutely no back off on him asking; it felt like a normal 21st century transaction where we all know posting reviews can help a business, product, book; whatever we might be reviewing. I was happy to do it and I did. I wrote a swell review about my tinted windows, all the while thinking, “If Window-Tint Man is comfortable asking, why aren’t I?”

That answer would require some deeper conversation than we need to get into right here and now, but suffice it to say I am putting aside my squeamishness to flat-out ask:

After you’ve read The Alchemy of Noise, I’d be so grateful if you’d post a review/rating of the book on the Amazon page. Just go to the book’s page, right HERE, scroll down toward the bottom of the page, click the “Write a Customer Review” button, and convey your thoughts. They don’t have to be long; candor is appreciated, and you do not have to gush (though feel free if honestly so moved 🙂 ). Know that reviews really do help potential readers decide whether or not to buy a book… as they help marketers get a sense of how your book is being received.

There. I said it. I thank you in advance.

4. GOODREADS: If you are a member of this very popular book site, I’d love if you’d add The Alchemy of Noise to your “shelf.” Just go HERE to the book’s page, then click the green button under the book thumbnail to choose your shelf. After you’ve read it, you can cut & paste the review you wrote for Amazon and copy it right there on that same Goodreads page (look, I asked again!) And feel free to “follow” and “friend,” as we do on these sites.

OH, and until March 26th there’s a Goodreads Giveaway for the book; just scroll down the page and click to take a shot at winning 1 of 10 free books being given away.

5. BOOKBUB: Similar to Goodreads, BookBub is an enormous book site that engages with both readers and authors across a deep and eclectic platform. Many of you possibly subscribe to their “deal emails,” alerting you of the slate of books on sale any given day. It’s a big site, with lots of everything, and another one where “following” my page, and copying that Amazon review over would be incredibly beneficial. Just click HERE to find me there.

6. READING EVENTS: If you’re in one of the cities where bookstores will be hosting events for my launch (in April/May)… please COME! I’d love to see you and it should be great fun. And please be prepared to purchase the book at the store so the owners think I’m one of those cools authors whose fans are attuned to supporting independent bookstores. 🙂 Check the itinerary below and/or the Facebook Event Pages for each event.

6. WEBSITE: Don’t forget to keep an eye on my website for upcoming events www.lorrainedevonwilke.com.

7. MY SOCIAL MEDIA PAGES: … they’re all below… you know what to do:

Facebook: www.facebook.com/lorrainedevonwilke
Facebook Writer’s page: www.facebook.com/lorrainedevonwilke.fans/
Twitter: twitter.com/LorraineDWilke
Instagram: www.instagram.com/lorrainedevonwilke/
Pinterest: https://www.pinterest.com/lorrainedwilke/
LinkedIn: https://www.linkedin.com/in/lorrainedevonwilke/
Amazon author page: www.amazon.com/-/e/B00K2ZOLSA
Rock+Paper+Music blog: www.rockpapermusic.com

And that’s it; that’s the “registry,” comprehensive, complete, and, at least to this writer, incredibly valuable. I thank you in advance for your generosity, and know that you’ll always have my enthusiasm in returning the favor in kind.

Happy reading, Circle!

Gift photo by jesse ramirez on Unsplash


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Lorraine’s third novel, The Alchemy of Noise, has an April 2019 pub date, with pre-orders currently available at Amazon and elsewhere.

Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.

When the Awful, Artful Task of Book Blurbs Comes To Blessings

For those who might not know, one of the more sensitive (and dreaded) tasks required during the process of readying one’s book for publication is the procurement of book blurbs. Considered a time-honored tool in promoting an upcoming book, the assignment requires that you reach out to authors you know and whose work you respect; authors you don’t know whose work you respect; those who might be notable in the arena your book encompasses, or, and most coveted, well-known authors whose status might lend yours a bump of credibility. You offer to send your book—or select chapters—in hopes of inspiring a few lines of endorsement that can then be affixed to your cover or review pages. It does feel like daunting duty, all that asking, and, frankly, I know a few authors who’d rather walk on Legos.

Because getting anyone, even someone you know much less a well-known author, to read your work and write a sentence or two of appreciation feels to be herculean. Everyone’s busy with their own projects, deadlines may make it problematic, and even those who initially agree can later back out for one reason or another. Since it requires a significant focus of someone’s time, the “ask” is approached, always, with some trepidation and a big dollop of sensitivity. You don’t want to appear presumptuous, you don’t want to come off as gushing or obsequious, and certainly you don’t want to risk the pang of brusque and/or unspoken dismissal (though if you’ve ever queried agents you already know what that feels like!). So you proceed with as much elegance and decorum as you can muster, and if you do reach out to a “famous writer,” you do so graciously and with the full expectation of never hearing back.

I heard back from Rebecca Wells.

As the author of one of my favorite books, Divine Secrets of the Ya-Ya Sisterhood, Ms. Wells captured my admiration years ago when I first read that book and her many subsequent and attendant titles. And while my upcoming novel, The Alchemy of Noise, is not necessarily a “comp title,” a bit darker and more urban than her own work, the connecting point—beyond my creative respect—is our shared category of “contemporary literary fiction.” It seemed worth a shot.

My letter opened with:

“I was sitting in a natural mineral pool in Desert Hot Springs, CA, when I read Divine Secrets of the Ya-Ya Sisterhood. I was with a group of women friends, none of whom had had my particular Catholic upbringing, some of whom shared the legacy of a loving, crazy, narcissistic mother, and as I emerged from the steaming water with teary eyes, the goose bumps on my arms were not from the cold: I had been transported. I looked at them and said, ‘I don’t know why I’d ever think of writing after reading this book…it’s one of the best things I’ve ever read.’

“Despite that earnest disclaimer, I transmuted my awe into inspiration and did proceed to write my first novel…”

From there I told her a bit about my own journey as an author; I kept it brief, I asked if I could send my new book, or just a few chapters, with hopes of a short endorsement, and concluded (as prescribed above) graciously and with the full expectation of never hearing back.

And yet I did.

Not even two weeks later I received a sweet handwritten letter on a piece of lined notepaper: “It makes me smile to think of your meeting the Ya-Yas in a hot tub!”

She went on to explain that she was knee-deep in her own soon-to-be-published project, and though she would be unable to carve out time to read and endorse my book, she concluded with:

“Many congratulations on your writing! What guts it takes to sit on our butts and do this… I do send you all the best wishes as this new one goes forth into the world. Thank you for asking me… 84,000 Blessings, Rebecca Wells.”

Wow.

In an industry (a world!) where far too many make too little effort to respond and relate to those who reach out to them, I’m always astonished when someone does, particularly someone whose high-profile comes with commensurate demands on their time and attention.

Moral of the story: don’t be afraid to contact famous authors you admire. Even if they don’t have time to read and endorse your book (most won’t), you will have made a connection with someone whose work touched you, and who knows where that may lead? And if you’re lucky, you may walk away with not only their best wishes, but their blessings… 84,000 of them, and that is something that—in this crazy world—is always, always, appreciated.

Next up: What I Learned When I Heard Back From Jodi Picoult 


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Lorraine’s third novel, The Alchemy of Noise, has an April 2019 pub date, with pre-orders currently available at Amazon.  Visit www.lorrainedevonwilke.com for details and links to her other books, music, photography, and articles.

Competitive Creativity: What Is It Doing To Art? And To Artists?

 "Please...please pick me..."
“Please…please pick me…”

It was the second round, the one where two singers, chosen from the group of finalists, face-off against just each other; winner takes all, loser goes home. I watched my friend take his place on the stage. A handsome, supremely talented singer/songwriter, he’s written and recorded songs that could make your heart soar or break into a thousand pieces and yet there he was, singing his touching ballad with heart and soul…only to be pitted against a Broadway-style belter going full-tilt Mariah Carey on some barn-burner, and, well, you guessed it… my pal went home.

Apples and oranges. Coffee and tea. What’s the point? Both valid types of performers, both excellent at their particular craft and style, but we’re going to throw them in the pit together to decide which is better than the other.

Why do we do that to our artists?

Why do we set them against each other in situations where arbitrary standards are applied, subjective opinions rule, random preferences (“he’s so much cuter!”) play a role, and the whimsy of fickle and often superficial criteria set the bar for what’s “hot,” who’s a “star,” what’s a “bestseller,” and who wins the prize?

Why do we make them compete against other qualified artists to win “best” when “best” is, more honestly, impossible to determine and strictly subjective? Why do we make them give their work away so greedy consumers can enjoy it without exchange, in hopes those consumers start viral and positive word-of-mouth? Why do we make them “audition” every day of their lives for acting, singing, writing, photography jobs, often ones beneath their talent, all while treating them as if their years of work and artistic contribution are irrelevant to their perceived value?

The moment before one of our best becomes that arbitrary "best."
– That vulnerable moment before one of our best becomes an arbitrary “best.”

Why do we make artists battle each other like gladiators in a pit, while giving audience members, opinion makers, and gatekeepers the power to thumb up or down depending on cultural mood and sway? Why do we make them beg for readers, go into debt for song plays, humiliate themselves in hopes of an acting gig, or accept “exposure” and “internet real estate” in lieu of money because, hey, “my kid takes pictures as good as any professional, why should I pay you?”

Why do we make them jump through such hoops, tap-dance with such desperation, become “monkeys” to our grinding, mercurial cultural tastes?

Well – you could also ask –  “Why do artists put themselves in those situations?” And you would be asking another valid question.

Why do they? Why do they allow themselves to be judged on anything other than their work, their evolution as an artist, the depth of their talent and skill, or the merit of their individual and unique creative contribution?

Because they want to “make it” – a living, a fair wage, a career – and “making it” in the creative businesses is a BITCH.

Unless an artist wants zero exposure or connection to the outside world, they want some kind of commercial success. They wouldn’t cut CDs, post photographs, publish books, or produce plays if they didn’t.

artist

They want to make a living — some kind of living. They want a bigger audience, a more influential pulpit; an upward trajectory. They want to advance beyond the basement rehearsal room, the badly lit garage, the crappy office where they wrote their last three books. They want their work to get out there, to touch more people, have more impact; be heard, read, and looked at by more than their enthusiastic, but limited, circle of family and friends. They want fame and fortune because fame and fortune allows for steadier progress, more and better opportunities, the attraction of more effective business connections, and a higher level of collaborators. Because art is communication and communication requires a Point B. They want more Point Bs.

But we live in a world of too many people, and with so many of those people pursuing artistic careers, and so, so many outlets available for those many people to put their work, the supply has colossally exceeded the demand. Which makes creative competition a sort of necessary Hunger Games designed to thin the herd.

Frankly, supply has always exceeded demand in the arts; success has always been a rarefied, selective thing, but now – with the internet, all things DIY, and enough televised talent shows (you’d think!) to run out of talent – the gates of perceived opportunity have burst open, and everyone with a modicum of talent is rushing forth to be counted. And the bean counters are counting and artists are competing and it’s all getting so crazy that shenanigans and misguided notions of every kind have been injected into the madness.

Examples?

Singers, producers, and record execs now regularly rely on digital technology to manipulate marginal performances into artificially perfect ones. Independent (and other) authors pack Amazon pages with paid-for, swapped, and often undeserved “5-star” reviews to hopefully pull them out of the pack. Photographers Photoshop their work to death in an effort to stand out in a field where billboards, newspapers, and media sites are putting out calls to amateurs with iPhones. Copywriters, journalists, and essayists are forced to balance free gigs offering bona fide Ior not!) exposure against “getting paid or walking away” in arenas where “everyone’s a writer!” and no one wants to, or, apparently, needs to pay for quality writing.

All of this has reduced art, and artists, to… yes, I’ll use the analogy again: The Hunger Games: artists out there with defenses high, attempting to survive in a world where those in charge frame them as generic and dispensable… and too many fellow artists believe “cheating the system” is necessary in a competitive environment where talent, quality, and sustaining creativity are far less valued than viral appeal.

But is that giving us the best art, advancing the best artists? You tell me. I’m not convinced, particularly when I read, listen to, or see extraordinary art that is ignored or dismissed for lesser, but more viral work.

Which means this to me:

Personal best

I’ve stepped off the playing field. I won’t compete anymore… at least not in the ways described above. I won’t pit myself against other talented artists to win some arbitrary prize; I won’t chase after an audience; I won’t involve myself in situations that kill my soul, even a little. The only person I’ll compete against is me, to beat my personal best, and continue to grow and evolve as an artist. I’ll put my work where it can be found, I’ll happily share good news, I’ll continue to promote and talk about other artists I admire, and I’ll do everything within my power and resources to advance my goals. But I’ve put down my bow and arrow. If this means I’m truly out of the running, so be it. I’ve discovered that sometimes running just kicks up a lot of dust…

Fingers crossed image by Mjt16 @ WikimediaCommons.
“Best Lead Actor Emmy” shot: video screen grab
Trumpet Player by Padurariu Alexandru @ Unsplash
LDW shot by James Johnson

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Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.

Writer or Author? What To Call Whom and Other Industry Silliness

writer author copy

A writing colleague of mine sent me an interesting article recently; wanted my opinion on a piece written by a book blogger with a rather fierce agenda about who gets to call themselves an “author” these days. The piqued pontificator asserted that there are fundamental distinctions to be made between “author” and “writer,” nuances he deemed essential to preventing confusion in the literal and virtual book-buying marketplace.

And here I thought readers just wanted to know which were the good books!

This inexplicably grumpy guy (who shall remain nameless and linkless in a nod to collegial decorum), purports to have his finger on the pulse of the book industry’s beating heart, and takes personal umbrage at our loosey-goosey tendency to let just anyone use the term “author.” Since it’s a matter of great importance to him, and, unfortunately, many others in this rapidly evolving marketplace, I decided to give his thesis a whirl:

According to our parsing pundit, the title of “author” applies only within this very limited parameter: a writer who makes a living with the books they write. Their full-time living. No side-jobs. No article writing, copyediting, babysitting; mowing of the neighbor’s lawn, or even the occasional catering gig. If there is any under-the-table commerce unrelated to the business of the book, well then, they are not an author. They are just a writer.

Why that assignation—writer— is considered lesser, I do not know; but, apparently, it is.

Obviously this semantical corralling would include most self-published authors—I mean, writers—because, except for the select few who’ve managed to self-publish their way to enviable fame and fortune, the rest are busy selling real estate, proofing web copy, or teaching grade schoolers while pursuing their passion on the side…and until they hit their literary jackpot. Our bitching blogger believes distinctions are to be made for these folks.

But even if you agree with him, I have to ask: why should the distinction matter…to anyone? And yet it does. To that particular blogger and others I’ve encountered along the way. So much so that self-publishers who dare refer themselves as “authors” are likened, in some ways, to paralegals posing as attorneys, interns marching hospitals in doctor whites, or security guards puffed up like the NYPD Blue. In other words: pretenders, imposters, frauds.

Really? The distinctions between writer and author are SO carved in stone as to allow the Word Police to pejoratively deny one group use of the more vaunted descriptive of author?  Well, how ’bout we leave it to the dictionary? 

Author: noun; 1. a person who writes a novel, poem, essay, etc.; the composer of a literary work; 2. the literary production or productions of a writer; 3. the maker of anything; creator; originator. Verb: to write; be the author of:

That seems clear. Shall we continue?

Writer: Noun: 1. a person engaged in writing books, articles, stories, etc., especially as an occupation or profession; an author or journalist. [emphasis added]

Yep, as interchangeable as driver and motorist, teacher and educator; trapeze artist and aerialist. More importantly, did you note the first, most important definition of “writer”? According to the dictionary, it’s the writer who’s identified as the professional, not the author!

Holy bloviating blogger, that drops the whole theory on its head!

But while I poke fun at the condescension of said cynic and his ilk, the sad fact remains that they are emblematic of many who marginalize independent, self-published authors as dilettantes and amateurs, relegating them (sometimes literally) to card tables in the back room rather than up on the dais with the “real authors.” Fair? No. But the nose-snubbing endures.

It likely began with the vanity press, that notorious business model that gave amateur writers the opportunity to publish their work for a fee. The narcissism of the option was presumed: anyone who would pay to have their own book made, a book they obviously couldn’t get published through professional means, must surely be a vainglorious sort.

Forget that they might have just wanted a few copies to leave the family.

Self-pub meme

But moving past vanity presses came the even more paradigm-shifting digital revolution, which first hit the music industry like a hurricane, forcing analogue studios into Pro Tools machines, and traditional record companies upside-down-you-turn-me. No one was sure how to adjust (it’s still a conundrum…see Taylor Swift and Spotify; see Apple and Spotify, see Spotify and Pandora…), but adjustments were and continue to be made. And artists who’d previously been kept outside the gates were suddenly making and selling their own, affordably recorded, music, while payment formulas, arcane to begin with, went up in smoke. No one knows how anyone’s making a living these days, but there’s lots of great music and many excellent (heretofore ignored) singers, songwriters, bands, and musicians who are finally able to get their work out there. That, alone, is worth a great deal to a great many.

Are they, then—those scratching out a living however they can while playing gigs, hawking CDs, and keeping hope alive on the Internet—allowed to call themselves musicians, recording artists, bands, and so on? Of course! Because they actually are all those things. How they get their art produced and delivered, or how much money they’re able to accrue in the process, has zero bearing on their talent, skill, or the value and artistry of their work.

Or what they’re called.

Is it all good work? No. But it never was all good work, even when record companies were stationed like trolls at the gate. But much of it is astonishing music that would have never seen the light of day under the old regime. And now it’s the audience, the marketplace, that not only has access to many more artists by virtue of this democratization, but will be the arbiter of just how the supply and demand piece plays out.

That same paradigm shift is happening in book publishing.

Since sites like Amazon, Smashwords, Kobo, iBooks, IngramSparks and others have created platforms for independent authors to upload, publish, and sell their work, similar fears, criticisms, and condescensions have percolated. But just as those who naysay indie musicians tend to be backward travelers, so, too, are the curmudgeons who’d generalize, dismiss, and denigrate independent authors across the boards.

Because the talent, skill, and artistry of authors is not based on whether or not they fit the narrow demands of publishers scrambling to stay relevant (or solvent); nor is it based on whether the sum total of dollars they’re able to earn is enough to cover their bills. No; the talent, skill and artistry of authors is based on…drum roll…the talent, skill, and artistry of each individual author. Period.

Is every book by a self-published author a good one? No, of course not. That’s been established. But many are as profound, as resonating, as any good book sitting on the shelf at Barnes & Noble. And, conversely, all one has to do is ferret through a book bin at CVS, peruse the racks at an airport, or consider some of the most viral of bestsellers put out by traditional publishers to find examples of the kind of drek that makes our blogger’s teeth grind.

It’s past time for the media, the publishing industry, book stores, and cultural taste-makers to move beyond elitist, myopic attitudes about the clearly indefatigable self-publishing world. As that demographic evolves, the authors within it will raise their own bar to demand the highest standards from its members: constructive peer pressure designed to make sure the steps are taken, the funds invested, and the necessary work done to deliver the most excellent books possible. And what will happen then is that more and more of those authors will break through the barriers to slowly but surely make more money, get more attention, and find their way onto bestseller lists, award tables, Kindles, and bed stands of discerning readers.

Because they are authors, just as the dictionary confirms: “writers creating original, literary works.” Which is exactly what self-published and independent authors have been doing all along.

Image courtesy of Wellcome Images @ Wikimedia Commons

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Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.

I’m Not Interested In FREE Books

Buy my book it's free_r

This came up in conversations with two different writers today: the growing frustration that what “conventional wisdom” tells us—that authors are either to give their books away or sell them dirt cheap—is essentially throwing the incomes (and perceived value and professionalism) of writers under the bus. I concur.

Why are published authors not seen as professionals whose work deserves remuneration on a par with other professionals? Why are writers admonished for daring to price their book any higher than a few dollars? Why is appealing to those who only want “free stuff” considered a marketing strategy? We very decently pay our plumbers, our doctors, our gardeners; hell, even our fifteen-year-old babysitter gets more financial consideration than an indie author! So why are even the most skilled and talented of our storytellers persistently relegated to the bargain heap?

That would take a thesis to analyze; something about how the internet has created a culture that thinks everything online should be free, that “anyone can do anything” (fuck expertise or true talent); that artists are of less value simply because “anyone can do anything,” and so on…(perhaps we’ll discuss all that further at another time).

But I’m having none of it. I pay for my downloaded music, I make sure artists I admire get my dollars along with my admiration, and believe me…I am not interested in free books. I’m not interested in cheap books. The ONLY books I’m interested in are books with a premise that intrigues me, a cover that suggests a necessary level of professionalism, and solid reviews that authentically offer insight. If that kind of book is free—or being sold for $3—I may buy it, but with the thought that the author might be selling themselves short (particularly if they’re an indie struggling to build a name). If a book like that is $10, I’ll buy it knowing that the writer values their work, and I’ll be happy to contribute something to their coffers, usually a pittance of what their time and talent deserves.

But don’t holler at me about “FREE BOOKS.” Holler at me about truly gifted writers selling their work with pride, a sense of professionalism, and at a damn logical price. When most people will easily spend $6 for a latte, $15 for a movie ticket, $18 for a glass of wine, or $30+ for a video game, you will never convince me that a book someone spent years writing, and countless dollars producing and promoting, doesn’t deserve a fee commensurate to that effort.

For more on the topic, see my Huff Post piece: Free Books: Marketing Genius or Devaluation of Writers?

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Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.

Take A Moment To Visualize This With Me….

city street

Would you? Just sit back and take this in, this image above: a New York City bus stop with its large poster in bright, living color. What’s on that poster? The book cover image of After the Sucker Punch with its intriguing face tucked behind those bold, enticing letters.

I see it… don’t you?

For details and links to who created this image and why, hop on over to AfterTheSuckerPunch.com and find your way to reader and writer, Brenda Perlin, who not only took the time to read my book, but shared a few insightful thoughts about it… for which I am deeply grateful.

But don’t click over there just yet.

Take one more moment to visualize this with me… and… very nice. We’ll end with an amen of “so be it and so it is.”

Thank you. I felt the plates shift.

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Visit www.lorrainedevonwilke.com for details and links to LDW’s books, music, photography, and articles.